Seminars as my main lead generator

I personally believe that you need 3 ways to generate leads going at all times. I had gotten a little side tracked for a while but I back to doing my seminars as my number 1 lead generated. The other 2 ways I am getting leads are by going business to business with flyers and purchasing internet leads.

Why did I go back to seminars well the ROI is enormous. For me to do a seminar it roughly cost me 100 dollars a seminar at the most. I usually have anywhere from 20 to 40 people there so you do the math and these are exlusive leads.

I have been using a system called HSA Success now for awhile. But I have ramped up my seminars for this month I have 4 scheduled and 1 scheduled for next month my goal is to have a seminar a week.

If you are interested in the system I use click on the image below:

WSOP and Update on July's Goals.

Well I went and played in the WSOP and had a ball made it through the first day then came the second day of a small 1500 dollar event that I won online so I was having a free roll. So that fatal hand I had KK player to my right pushes all in so I call instantly he rolls over AK you guess is A on the turn out of the tournament I thought I played well got the money in and protected my hands when I needed to. What hurts is I get up and one player told me he had an Ace that he through away. So the guy was drawing to a two outer before the flop.

As far as how is July going my goals for the month were 12 individual apps and more cross selling so far this is what I have done:

10 Individual Apps
4 Accident Plans
1 Group Plan
2 Dental Plans

My main goal of cross selling was for life insurance which has not been as successful as I would of thought.

Well this month has been real exciting because I have a new website up www.westcoasthsaplans.com and also have been training agents across the country. That leads to this past week were I went to Indiana to learn products from Conseco Insurance where I am now an IMO. Which means if people want to sell Conseco products they have to find an IMO to get them the contract they do not appoint carrier direct. So I have started an agency to recruit agents underneath me to market Conseco products and they can continued to be independent agents. The products that Conseco represents are mainly supplemental health products such as: Medicare supplements, accident plans, cancer policies, heart/stroke policies, and also these products can be sold on the individual or group basis. They are a competitor of Aflac, Colonial the difference being I believe you can receive higher commissions from Conseco then you can through the other two carriers.

If you are interested in Conseco's products contact me at hart4insurance@gmail.com

July Is Here

Ok the year is half way over and I have set a goal for myself for 12 applications this month. Today was great I drove out to pick up an application on a web conference appointment that I presented the plan but he was old fashioned and wanted to do the paper app and have me come out an help him so I obliged.

So I have 11 more applications to get for this month. I have four web conference set up for tomorrow. Looks like 2 deals for sure and the other are first time presentations. How do I look for the rest of the month. Well I have one seminar set up for July 9th and looking to get 3 more set up. I have referrals and leads coming in daily so the pipeline is filling up so I think I will hit my goal.

On a side note this weekend I will be going out the World Series of Poker to play in a couple tournaments The tournament is scheduled to end July 8th the day before my big seminar.

The following week Conseco wants to fly me out on their dime because they gave me a IMO contract and want me to market their accident plans so I will probably be going to that.

Today is Canada day I bring that up because my wife is Canadian so we celebrated their birthday today.

Other plans for this month which is going to be really busy is I have started a consulting service helping agents all across america learn how to sell health savings accounts. Contact me for more information. I am the HSA Sales Trainer for IHIAA an association for independent agents. You can get more information about the consulting at http://hsasalestraining.blogspot.com.

Marketing, Marketing, Marketing

Well what is every agents problem finding qualifed prospects. Well I have been trying different things of late to get more leads. What I have come up of late is doing educational webinars for prospects, clients and anyone interested learning more about health savings accounts. I will be doing my first one on June 23rd.

I have also just found a neat new thing that internet marketers have been using for a while now and that is adding audio to your websites, emails, newsletters. So I am doing a 21 day free trial. To check this out click on the image below:

What can you do with this you can record audio to send to your prospects in an email, newsletter or a postcard. You can promote something them email out to all your clients. Now you have the ability to tell your clients about it instead of writing about it. Your email length will be shorter you give more of a personal touch. How about sending your client an audio birthday postcard. You can even promote someting on your website by telling them where to get there quote explaining about yourself and what you do for your clients.

A question to ask yourself? What makes you stand out from the ordinary agent?

How has business been great, I have done a seminar this month got 4 more deals from it. Also been doing a lot of rewrites with rate increases. But I am getting really excited about my big seminar in July.

Lots of things plan for the rest of this month and July with my webinars rolling out putting out flyers in the community and back using the HSA success system and working on getting presentations.

HSA Seminars for Real Estate Agents

Well I have been getting some emails from people since doing my webinar for IHIAA members on the marketing system I use for presenting to real estate agents.

The emails I have been getting ask what companies I use to do my flyers and brochures.

I use Vista Print click the images in the business links section to get free business cards, brochures, and flyers.

Also I have been ask how I automate my messages I use Aweber also have set up a free trial click on the image to the right in the Business Links area.

Back in Full Force

Well have completely recovered from my illness and back ramping up business like never before. It is busy time here in California with the majority of carriers having rate increases on July 1st. So between existing customer annual policy reviews and people out shopping their insurance it is a good time. I have big plans for the month of June and it has already start off big.

I have added life and dental to one of my existing groups. I have added a non-resident license in Utah been doing some business there. So far this month has been good. I can't complain and finally healthy and out prospecting, lining up seminars. I have a 2 set up for this month and my big one coming in July. I have been out doing B2B a lot and that has been working for me passing out flyers and have been getting a lot of referrals.

I have made a lot of changes to my main website and has been doing well for me getting people to subscribe to my newsletter and being able to market to them through email. I want my website to be a lead generator for me not just a kiosk stand. So I am trying to get a name and a email from everyone that comes to my website.

Married life is great my wife got another promotion and is running her own store so she is making more money and very happy. As far as poker goes been playing quite a bit at night to unwind after a long day. I have working at growing my business 10 to 12 hours a day. So I need some fun time to. So right now I am grinding away at .25/.50 NO Limit 50 Dollar Buy in games and building up my bankroll should be up to .50/1 No limit By August I usually like to have 20 full buy ins to play at a giving level. WSOP is right around the corner will be heading out there for a few days and be playing in a few events this year should be wild and crazy times until next time.

Sick and Vegas

Well as far as business I have been sick off and on for the last few weeks so have not been doing much prospecting at all. I have had the flu and been pretty much bed ridden for a few weeks. I have been able to do business thanks to referrals. I am going to suffer from not being able to prospect so I just sent out 20 flyers to businesses to call next week to see about going in to do my presentations and will be getting some internet leads here to try to get some sales.

Last weekend I manage to go to Vegas for a coaching clinic since I still coach boy's varsity basketball. Went to listen to a few speakers and played hold'em I played 4/8 limit hold'em with a 1/2 kill. I played approximately 10 hours for the weekend and lost 10 big bets over the course of the weekend could not get anything going. I lost 80 dollars for those that don't know what big bets are. A big bet is the minimum bet on the turn and river. A lot of people refer to that because you should make 2 to 3 big bets an hour if you are playing well or running well at poker. Lately I have been running horrible.

Well that is all for now will update you this week and let you know how many seminars I will get out of the 20 flyers I sent out.